Best Digital Marketing Course in West Delhi

Overview of Digital Marketing Course Institute in West Delhi

Digital marketing starts with the marketing concept. As we discussed the earlier meaning of marketing, now our next step is to move toward digital marketing. Simply means achieving market goals digitally (using the internet).In Digital Marketing Course we will cover how to create a website in word press. Three types of websites we will learn Service Websites, Blogging, and E-commerce. Nowadays creating a website is not an end to any business solution. Every business needs online marketing to increase its audience reach. That’s why Digital marketing has become very important these days. What actual we need to do in Digital marketing is to show our business to every platform where people search for any product or service. Like People use Search Engines before making a purchase or hiring any service. Search Engine means Google, Yahoo Bing. So our step is to bring our website to the Search Engine Result Page. Digistaan-Digital Marketing Course in West Delhi, teach you how to create a word press website. Search Engine result has 3 sections one for Ads, the second for GMB, and the third for SEO So we will learn how to create Google Ads Campaign, in this, we will learn search ad campaigns, display ad campaigns, video ad campaigns, shopping ad campaigns, etc. After that we will learn SEO, In SEO we will study ON-Page SEO, Off-Page SEO, SEO tools ,SEO algorithms, etc GMB is alos a part of SEO. Digistaan institute of digital marketing course in west Delhi helps you to learn how to shop websites on google first page

SEO-Search Engine Optimization) simply means we are optimising our website pages so that they will appear on the search engine result page when someone is looking for your product or services on a search engine. For example, when someone searches for "digital marketing courses in Janakpuri," see the results below: This is an example of a listing done with SEO.

Getting your listing in the top 10 of the Google result page is a big challenge for any digital marketer. In our course of digital marketing in west Delhi, we will learn all the SEO strategies. GMB (Google My Business) is also a part of SEO. To come in the top 3 of GMB listings in your area is a big challenge for any digital expert. This will help you attract more customers to your business location. See the pic below for more information.

After SEO, we will learn Google Adwords another way of getting a listing on top of the first page but the only difference is we need to pay some amount for the same. Every time our ad gets clicked we need to pay some amount that's why it's also called PPC (pay per click). For every click, we need to pay something. But the conversation rate is high in Google Adwords. For every 100rs spent you can earn 200rs. There are so many strategies that you have to learn in Google ads, so many bidding strategies, and how to optimize bid rates. How to get as many possible conversions within your budget. Different campaigns we need to create like, shopping campaigns, search campaigns, display campaigns, video campaigns, discovery campaigns, etc. We will learn all campaign types and different bidding and designing strategies for each campaign. In our digital marketing course in west Delhi, you will become a google Adwords specialist.

After Google Adwords Training we will start Social Media Marketing. In this, we will learn how to create a profile on all social media platforms like Facebook, Instagram, Twitter, Linkedin, Pinterest, Quora, etc. How to Optimize the Profile means when someone is looking for your products or services then this platform should recommend your page or profile. How to create Business pages so that we can check the insights as well as we can create a campaign with different objectives to target our audience. We will also learn how to remarket our audience means we target only those people who have shown some interest in our products or services. As a campaign manager, we need to check how many impressions we are getting, how many clicks our post has got, how to increase the clicks, and what will be the bidding strategies so that we can get maximum results within our limited budget. So during our digital marketing course in west Delhi, we will learn everything about Social Media Marketing

After Social Media we will learn various Analytics Tools from which we can check our performance. Like Google search console, this is used as a window between your website and google, It will tell you how google bots are performing on our website, how much traffic we are getting, if there is an error on the page due to which page is not getting indexed, is your website is successfully submitted on google or not, we can check the performance of any page through google search console. After Google Search Console we will learn Google Analytics, which is used as a window between a website and its users. It will tell you all about your website visitors, kike how many visitors, various queries used, on which page they have redirected, men are coming more or women, which age group data is coming more, from which city traffic is coming, from which device traffic is coming, all information about your website traffic you can see in Analytics. Digistaan - Digital marketing course in west Delhi taught you all about analytic tools.

Now we have learned that we can bring traffic to our website from SEO, Social Media, and Google Ad words. We have also covered how we can check the traffic source, our traffic demographics, interest, location, device, etc. Now our next step is to learn how to generate traffic from Email Marketing. Now Email marketing is the effective and cheapest tool to bring website traffic if we do it in the right way. Email Marketing simply means sending emails to your target audience with the best effective subject lines, using a lead magnet to generate a more specific audience. In this, we will learn how to write emails, how to create email content, how to create a list, how to generate auto responders, how to do drip marketing, and many more things like single opt-in, and double opt-in. How to increase the opening ratio of email. How Email marketing in a digital marketing course in west Delhi is not all about sending email, it’s all about how to gather your target audience's email, and how to follow them properly through the email funnel.