SEO Algorithms in Digital Marketing Course

SEO AlGORITHMS IN DIGITAL MARKETING COURSE

WHAT IS GOOGLE ALGORITHM FOR SEO?

In Our Digital Marketing Course in Delhi,Janakpuri we will teach how to rank a website on search engine result pages (SERP), Google uses some sets of rules which are called Google algorithms. It is a complex system that instantly delivers the best possible results for a query (seeks to understand what searchers are looking for) and retrieves data from the search index. It ranks pages according to quality and relevance. A combination of algorithms and numerous ranking factors are used by search engines to deliver webpages ranked by relevance on search engine result pages (SERP). SEO is the best way to rank on search result pages for specific keywords. SEO describes what a particular topic webpage or website is, to Google. To determine page rankings, keywords are partially used by the Google algorithm.

HOW OFTEN DOES GOOGLE CHANGE ITS ALGORTHM?

Some adjustments are made for changing the way of Google algorithm recognizes the content on the top of the search engine result page (SERP), these adjustments are to be considered as Google algorithm updates. The tried and tested methods you are using currently to be on top of the search engine result page will no longer apply, and the rules you are following currently for staying on top of the search engine result page (SERP) will change once again with every new update. This is estimated by many experts that the change in Google algorithm is made around 500 to 600 times every year by Google. Some of these updates are significant and may change the way we go about writing for SEO, while most of these changes don’t significantly change the SEO landscape. Some of the Google algorithms e.g., Hummingbird, Panda, Penguin, Pigeon, Rankbrain, etc. had a major impact on the history of SEO and the rankings (and revenue) of websites on search engine results, these Google algorithms are quite well known, and have almost taken on legendary status. Some of the Google algorithm SERP impact is so low that their updates even go completely unnoticed.

WHY IS IT NEEDED TO TRACK GOOGLE ALGORITHM UPDATES?

SEO is the most important factor to be among the top results of a search, if you want your content on top then you should try your hardest to optimize it for Google search engines, using SEO. SEO completely depends on Google algorithm, which means you should be aware of Google algorithm updates. Whenever as an SEO professional you feel like you got the result that you want and understand the Google algorithms they tend to surprise you with new updates. The constant change in Google algorithm means the constant change and optimization should be made on-site. Optimizing a site once and is done is not going to work for you as an SEO professional, it’s an ongoing task that needs lots of research and a continuous eye on changes in Google algorithms.

Some of the Google algorithms like hummingbird, panda, pigeon, penguin, rankbrain, etc. will be studied in our module during the course period. Their role in SEO, their updates, and everything will be covered along with making your understanding better.

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Digital marketing Course with Certificates
Digital marketing course With Certificate
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Digital Marketing course with Certificate
Digital marketing Classes with Certificates
Digital marketing Classes with Certificate with fees
Digital marketing Course
Digital marketing course with Certificates
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  • Course Fee : 30,000
    Course Duration : 4 months + Internship

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We at Digistaan provide Best Digital Marketing Training involving a plethora of professional modules. An insight into these modules will be of great help in becoming a successful Digital Marketer.


Firstly, it is important to understand what actually Digital Marketing Is? Promotion of product or services using digital technologies is Digital Marketing.


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Digital marketing starts with the marketing concept. As we discussed earlier meaning of marketing, now our next step is to move towards digital marketing. Simply means achieving market goals digitally (using internet).

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