A search engine is a program that identifies files in its database based on the keyword (search query) added by the user and returns results accordingly. Google, Bing, Yahoo, etc. are types of search engines. The search engine is the best way to bring relevant website traffic. In our Digital Marketing Course in Delhi, Janakpuri we will teach you full SEO.
Crawling – the process of reading website codes (content) is crawling.
Indexing – storing your website page’s copy in a search engine database.
Retrieval – fetching results from the database when users ask for it.
Ranking – process of placing webpages on a result page in response to a user query.
Multiple results google retrieves and ranks for a search query.
SEO stands for search engine optimization. As the name says, search engine optimization will optimize your website or a web page in such a way that your website or web page ranks on the search engine. In other words, it is the process of improving a website to rank well in search engine results. Through search engine optimisation the quality and value of website traffic improved to a website or a web page from search engines. It is marketing by understanding how search algorithms work and what human visitors might search.
There are many types of SEO such as Technical SEO, Image SEO, Video SEO, etc. but mainly considered are-
Selecting specific keywords for your webpage involves researching keywords that are suitable for your pages on your site. With the help of keyword research tools, one can find high-search keywords, considering ranking difficulty. Keyword research tools like ubersuggest, semrush, etc. Keywords can also be found through Google Suggestions or Google Trends. In keyword mapping, keywords are assigned to each page on your site. Finding the correct keywords and allotting them to the correct page takes a bit of time to research and implement. Identifying your keywords, grouping your keywords, mapping your keywords, optimizing your on-page content, keep working on your keyword map are some points to be kept in mind while keyword selection and mapping.
Difference Between Blackhat, Whitehat, and Grayhat Optimization Process, Keyword Research Formula, Tools to Find the Best Keywords, Webmaster audits, Setting Structured data on Website, Penalty Analysis and Control, Local SEO, Classified Submissions, Directory Listing, Major SEO Tools, Monitoring and Analysing SEO Progress, What is Link Juice, Importance of DA, PA and other factors, How to rank faster on SERP, are some more topics which will be covered in our Digital Marketing Course in Delhi,Janakpuri.
Download BrochureWe at Digistaan provide Best Digital Marketing Training involving a plethora of professional modules. An insight into these modules will be of great help in becoming a successful Digital Marketer.
Firstly, it is important to understand what actually Digital Marketing Is? Promotion of product or services using digital technologies is Digital Marketing.
In today's Internet driven market, Digital Marketing has become the need of the hour.
Digital marketing starts with the marketing concept. As we discussed earlier meaning of marketing, now our next step is to move towards digital marketing. Simply means achieving market goals digitally (using internet).
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